SUPERIOR
INSIGHTS
INSIGHTS
Challenge:
Autism Speaks, a nationwide nonprofit organization dedicated to promoting solutions for individuals with autism, hosted an event at Game On, a popular Sports Bar located right next to historical Fenway Park in Boston, MA.
Challenge:
Brigham and Women’s, The Gillian Reny Stepping Strong Fund, was in need of a giveaway item for a fundraising event they were participating in.
Challenge:
A Nonprofit Organization with a sector located in Boston, MA needed some promotional collateral for an event they were attending.
Promotional products leave consumers with a lasting impression – this is a known fact.
They also have the ability to effect their emotions and loyalty towards a brand. Therefore promotional products and giveaways are an extremely successful marketing tactic when it comes to trade shows and events.
At Superior we truly enjoy all of our clients and meeting all of their promotional needs.
We also enjoy giving back to the community, which is why we always make it a point to work with nonprofits.
Research and your marketing strategy.
I think when people hear the word ‘Research’ they begin to feel overwhelmed or even feel confused.
It’s more than just a uniform.
It’s no surprise that customized apparel is something that helps companies, large and small, get the most out of their brand.
Is your business ready for Instagram?
I remember when Instagram was first introduced to the world 8 years ago, and now I can’t imagine a world without it.
Do customers really “know” your brand?
Being in the promotional product industry it’s crucial that we pay close attention to enhancing our brand.
Seasons play a major role in the sales of promotional products.
Considering there are four of them, there’s a sense of seasonality that comes with the consumer and with what they need.
Does anyone still use print?
Superior offers a lot of different marketing collateral options for our clients. One of the more exciting offers is our large format printing capabilities.
Are promo items relevant anymore?
In 2018 more and more businesses are heading towards digital marketing as a way to promote themselves and increase brand awareness.
Challenge:
An equestrian based start up from Florida sought us out to assist with a detailed wish list in order to get things off the ground.
Check us out:
Superior Promotions was recently recognized in Advantages Magazine, the #1 national publication to the promotional advertising industry.
Challenge:
The Boston Red Sox marketing department was seeking help with their 2017 Opening Day Festivities. With a limited timeframe and opening day quickly approaching, we had to move fast.
Challenge:
NYC corporate cafeteria was looking for a way to add some graphic interest to four large interior columns.
Challenge:
Suburban Boston salon was ready to update a tired look to their space as well as open a second location.
Challenge:
Verizon needed to advertise their latest 6 month offer in the mall food court area. The mall didn’t allow adhesives & pedestrian tampering was a major concern.
Challenge:
Local high school sports program was looking to update the look of their mascot for use throughout their athletic program.
Challenge:
A communication company asked for assistance transforming their on-site cafe to a more appealing less sterile atmosphere.
Challenge:
Add some much needed motivational signage to an oversized office atrium while remaining sensitive to property owners rules of non-permanent placement.
Challenge:
250 trucks on the road daily. Insurance rates skyrocketing due to employee accidents. No motivational safety plan in play.
Challenge:
Verizon was looking to initiate a VIP ‘Black Card’ inter-office sales incentive to help motivate the sales team. A credit card sized handout would translate to monthly privileges.
Challenge:
Local non profit was looking for a way to “pump up” the exterior of a century old Greek revival for an evening of fund raising.
Challenge:
The local ALS chapter wanted the Taj Grand ballroom transformed into a 1930’s style venue for its annual fundraiser.
Challenge:
Verizon wanted to add more initial marketing impact to those who stepped off the elevator to their newly designated ‘Flagship’ center.
Challenge:
Local non profit seeking much needed funds was given the Weston Country Club bowling alley to use for an evening. Strict rules on decoration in force as the property is historic.
Challenge:
These particular business call centers wanted to transform their locations to add more appeal and help boost employee engagement.